OBIZ: Another year of strong business growth: EUR 36.9 million in revenue, up 140% – 02/03/2022 at 6:30 p.m.


Lyon, February 3, 2022 – 6:30 p.m. –

Obiz (Euronext Growth

®

– FR0014003711 – ALBIZ)

digital platform for responsible relational marketing and 1

time

first GoodTech

©

on the Euronext Growth market

®

in Paris, publishes its consolidated revenue for the 2021 financial year, ended December 31, 2021.

In €m – Unaudited data

2020

2021

Variation

12 month turnover

15.4

36.9

+140%

Record annual activity level in 2021 at nearly €37m

At the end of the 2021 financial year, Obiz

©

recorded annual revenue of €36.9 million, an exclusively organic growth of +140% compared to 2020, in line with the objective set at the start of 2022.

This strong growth in activity results from the continued development of the Relationship and affinity programs activity, with the gain of 6 new multi-year programs during the financial year which will also fuel growth in 2022, and above all a very strong growth in the e-commerce store business, particularly in 4

th

quarter of 2021 driven by numerous purchases of gift cards in anticipation of the end-of-year celebrations.

Obiz

©

continued to expand its commercial network in 2021, from 35,000 to nearly 38,000 partners in one year, including the brands preferred by consumers (including Leroy Merlin, Decathlon, Carrefour, Amazon, Ikea, Fnac Darty, Sephora, Etam , Zalando, Uber Eats, Courtepaille, Center Parcs, etc.). To positively impact the purchasing power and well-being of the beneficiaries of its relational and affinity programs, the Obiz teams

©

have thus negotiated offers with the largest national brands, but also with local players in order to support the local economy. In 2022, Obiz

©

aims to increase its network to 40,000 partners in France and Belgium.

Continuation of strategic areas of development in 2022

On the occasion of the publication of its 2021 annual accounts next April, Obiz

©

will report a gross margin level close to the target of €2.8 million announced in mid-October, reflecting the significant change in the business mix in 2021 with the sharp increase in the activity of e-commerce stores.

Obiz

©

will also report an EBITDA

1

positive over the full year, integrating this business mix effect and the implementation of technological and commercial investments in the 2

n/a

half of 2021 in order to prepare for developments in 2022.

Obiz

©

continues to make progress on the various areas of development articulated around its platform as part of its 2025 strategic plan:

  • Continued increase in the number of relational and affinity programs

    at a rate of 5 to 7 new programs per year;

  • International acceleration

    by organic growth and external growth;

  • Development of the monetization of e-commerce stores

    by switching from a Freemium model to a Premium model by subscription;

  • Launch of specific relationship programs for new customer profiles

    (consumers and local partners), like the new Merciz B2B program

    ©

    which will be launched in 2022, aiming to enable local partners (retailers, restaurants, communities, etc.) to provide their customers with personalized relational mini-programs.

At the same time, Obiz

©

entered the exclusive discussion phase, at the beginning of 2022, with a view to acquiring the company Adelya, publisher of loyalty and customer animation solutions, leader in NFC technologies.

Through this operation, Obiz

©

aims to strengthen its offer, by acquiring a web platform dedicated to local commerce,

Loyalty Operator,

deployed today in more than 10,000 points of sale to animate 12 million consumers around innovative concepts of Pass Commerce, Pass Tourisme, Loyalty Cards, Gift Cards, etc. The acquisition of Adelya also aims to equip the future network of franchisees of Obiz

©

a tool with marketing power that will give the company a competitive edge to stand out from its competitors and convince future independent entrepreneurs to join its network of franchisees.

In 2020, Adelya achieved a turnover of €2.3 million, up 15% compared to 2019, as well as a gross margin up 17%, representing a gross margin rate of 88.3 %. EBITDA was up 62% in 2020, representing an EBITDA margin rate of 12.7%.


Financial diary 2022

  • 2021 annual results

    : April 13, 2022

  • 2022 half-year revenue

    : July 27, 2022

  • 2022 half-year results

    : October 19, 2022

  • 2022 annual turnover:

    January 30, 2023

  • 2022 annual results

    : April 12, 2023

These dates are given as an indication, they are likely to be modified if necessary. The publications will take place after the closing of the Euronext markets.


About Obiz

©

Created in 2010, Obiz

©

is a company specializing in the development of innovative and responsible relational marketing solutions that enable companies to retain their customers or employees by improving their well-being and increasing their purchasing power.

Thanks to its proprietary digital platform and its team of experts, Obiz

©

designs, deploys and manages relational and affinity programs and e-commerce platforms on behalf of its clients (large companies, associations, federations). Today, the company operates 40 relational and affinity programs for 7 million beneficiaries with access to the best promotional offers negotiated by Obiz.

©

with its extensive network of 38,000 national and local business partners.

In the 2021 financial year, Obiz

©

generated revenue of €36.9 million, up 140% year-on-year.

Obiz

©

is qualified as an Innovative Company by Bpifrance and has obtained an extra-financial rating

“Advanced +” from EthiFinance.

More information on :

www.obiz-concept.fr


contacts

Investor Relations


Zineb Essafi

+33 (0)1 53 67 36 90

[email protected]

Press relations


Amaury Dugast

+33(0)1 53 67 36 74


[email protected]

1

EBITDA is defined by operating profit, excluding depreciation of fixed assets and including the innovation tax credit (CII).


This post has the “? Actusnews SECURITY MASTER” service.


– SECURITY MASTER Key:

x52flciZkm/Kl2mflpyab2SXl5hhlGXHmmrJxZdqlcmdnZ1nlWyTbpnIZnBklW5u

– To check this key:

https://www.security-master-key.com.



Regulated information:


Inside information:

– Other press releases


Full and original press release in PDF format:

https://www.actusnews.com/news/73098-obiz_cp_ca_2021_04022022_vdef.pdf

© Copyright Actusnews Wire

Receive the company’s next press releases free of charge by email by subscribing to www.actusnews.com



Source link -86