We are in the middle of a very (too?) sunny summer, and inevitably the games that encourage us to put our noses outside shine. This is obviously the case with Pokemon GO, which picks up strength every summer. According to the NintendoHome twitter accountthe Micromania stores would moreover have ratified a partnership with Niantic, so that shops are mapped as Pokéstops on Pokemon GO.
Soon 400 new pokestops in France?
First chain of stores dedicated to video games and pop culture in France, Micromania has more than 400 brands on the national territory. For us Pokemon GO players, this will therefore mean nearly 400 new pokestops throughout the country. Good news then, even if it will not explode the number of pokestops you will come across in a day. In addition, these Micromania pokestops will therefore be concentrated in medium-sized cities and metropolises.
In addition, NintendHome explains in its tweet that not all stores may be affected by this partnership.
Sponsored places, a sensitive issue since the start of the game
This type of partnership inevitably reminds us of the very first months of Pokémon GO. The operation of a game based on such a franchise as well as on geolocation had fascinated the whole world during the summer of its release. And several brands, such as McDonald’s, had quickly captured the interest of making physical stores sponsored places related to the game., to attract trainers. “Win-win” partnerships, which had however caused controversy from an ethical point of view, since they returned de facto attract people to stores.