Salesforce continues to invest in the French market. After presenting a $2.2 billion investment plan in 2018 which is due to end in 2023, the American specialist in customer relationship management (CRM) software has announced a new envelope of $3.5 billion. dollars over five years to continue to strengthen in France.
According to forecasts by IDC, the San Francisco-based group should create more than 200,000 new direct or indirect jobs in France by 2026, with the support of its ecosystem of customers and partners. The activities of Salesforce and the resulting ecosystem are expected to generate more than 50 billion euros in revenue over the next five years.