The 2 Sides of a Crypto Multi-Millionaire

Justin’s one side

During his student days in 2012, Justin Sun got to know Bitcoin and cryptocurrencies. This was the beginning of a series of ventures. He launched a voice streaming app in China, was Ripple’s first Chinese employee, and has been a global consultant for crypto exchange Huobi since fall 2022.

Before that he was Ambassador of the Caribbean island nation of Grenada and representative at the World Trade Organization (WTO).

In between he founded the network Tron, took over the company behind the peer-to-peer file sharing platform BitTorrent and bought into the exchange Poloniex.

Justin’s other side

Justin Sun is in his early 30s and not only knows how to distinguish himself as an entrepreneur, but also as an absolute entertainer. He knows how to deal with marketing, media and rhetoric. He often seems to circumvent one or the other law.

During his time as CEO at Tron, he was accused of plagiarism. Justin pushed through the ICO in 2017, just before China pushed through the ICO ban. The SEC accuses him of wash trading and market manipulation; Justin was recently subpoenaed in US court for securities violations.

His controversial nature polarized. On Twitter, his more than three million followers feel magnetically attracted.

From the consumer’s point of view, the law of attraction, despite all the fun, also harbors risks: Although Justin Sun declares new projects to be highly risky, he is also beginning to trade memecoins that are listed on Huobi and Poloniex. The Huobi consultant tweeted his new intentions in mid-May. Many of his followers might feel inclined to follow his behavior.

From entrepreneur to entertainer

With Tron, Justin has created a network that you will encounter with every TRC20 transaction when looking for an alternative payment network to Ethereum.

An ecosystem of different services has grown around Tron. Justin Sun has literally left his mark on many platforms such as the Sun Network with the Sun Token, Sun Swap, JustStable or JustLendDAO.

The entrepreneur has become a controversial crypto mogul over the years. But if Justin Sun crowns his life with successes in building up companies, why does he leave them when a position demands more responsibility?

Whether Justin consciously or unconsciously offends with his attitude remains his secret. If he breaks more rules than customs, karma could one day catch up with the crypto multi-millionaire.