Both a competitor of Molotov and Netflix, the French SVOD service Salto could disappear less than two years after its launch.
Often mocked, Salto has made a name for itself in the landscape of SVOD services available in France. Without having the budget of a Netflix or an Amazon, Salto still had TF1, M6 and France Télévisions behind him.
This has allowed the service to offer a lot of content with live television, replay shows, series produced by French channels and even some great exclusives (the meeting of Friends or Harry Potter for example).
End clap for Salto in November?
Unfortunately, the media The world reports that the service could very quickly disappear. Before the end of November, TF1, M6 and France Télévisions should decide on the future of Salto. The service had already experienced some tensions against the backdrop of an attempted merger between TF1 and M6, a project that has since been aborted.
Media sources are not totally pessimistic and still imagine that the three audiovisual groups could agree to continue investing in the platform. To justify this optimism, Le Monde recalls that Salto has already convinced nearly a million subscribers (compared to 10 million for Netflix) and that users watch more than 2 hours of content with each use.
TF1 and M6 during their merger project probably imagined creating a new platform based on MyTF1. The project having been abandoned, the two giants could continue the Salto adventure.
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