It’s been a long break, now one of the most famous underwear brands in the world is back! “Victoria’s Secret” is celebrating a major relaunch with its “Victoria’s Secret World Tour 2023” and is celebrating this event as part of a kick-off event for New York Fashion Week. Also there: The “Angels of the New Generation”, who were immediately introduced on the event’s red carpet. They include Iris Law, 22, daughter of Jude Law, 50, and Lila Moss, 20, daughter of Kate Moss, 49. But numerous other beauties and brand faces of the brand are also celebrating! The faces behind “The Icon” campaign also appeared at the party, including Naomi Campbell, 52, Adriana Lima, 42, and Candice Swanepoel, 34. They are among the most famous angels and are now standing again after a few scandals supportive behind her former employer. Color scheme for the special evening in New York was black and gold.
After the image scandal: Everything new at “Victoria’s Secret”
The fashion show of the US lingerie brand was considered one of the most prestigious TV events in the fashion industry from the late 90s to the 2010s. Equipped with jeweled bras and angel wings, the who’s who of the modeling world walked the catwalk in front of millions of television viewers. Accompanied by big music acts like Taylor Swift, 33, and Justin Bieber, 30. But that’s over for the first time since 2018: “Victoria’s Secret” is in a serious image crisis. The label’s portrayal of women, which mainly relies on its super-slim and toned “angels”, has been heavily criticized.
Now, five years later, the big rebranding follows. Under the title “The Victoria’s Secret World Tour,” the typical show is set to return to living rooms in a new form. Instead of on normal TV, the fashion show will now be broadcast via the “Prime Video” streaming platform. The first broadcast is scheduled to go live on September 26, 2023, and was celebrated in advance at a pre-event as part of New York Fashion Week.