More greedy than Apple, Meta will take 48% commission on sales in Horizon Worlds


Noellie Mautaint

April 17, 2022 at 10:00 a.m.

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Horizon Worlds - Meta © Meta

© Meta

Meta will be more greedy than Apple, while the company led by Tim Cook is already in the sights of many institutions for its commission deemed too high by many developers.

Facebook’s parent company goes even further with Horizon Worlds, its metaverse.

Meta more greedy than Apple

Earlier this week, Zuckerberg’s firm detailed how it plans to monetize its virtual world. A first test phase will soon allow a handful of creators to sell virtual products in Meta’s metaverse. However, they will only reap half of the benefits. The company has indeed confirmed that it will charge a commission of 47.5% on each transaction.

In detail, a 30% share will be paid to Facebook’s parent company via the Oculus platform and the remaining 17.5% via Horizon Worlds. This is much more than the much-maligned 30% fee applied at the Apple Store, and above all much more than what virtual product merchants are used to. By comparison, NFTs sold on the new platform’s main competitors like Decentraland and The Sandbox only reserve 2.5% and 5% of the total amount of sales respectively.

However, the items that will be sold in the metaverse of Meta will not be NFTs, but outfits, animations and other cosmetic elements that can already be found in video games of the genre like Fortnite. There is therefore no question of speculative objects that can be bought and resold for a profit as is the case on Sandbox for example. Meta therefore estimates that its 47.5% represents “ a very competitive rate “. Not everyone will agree.

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Source : Engadget



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