Osmozis does not experience growth failures. The first half of the 2021-2022 financial year, ending at the end of February, provides further proof of this. Over this period, the turnover of the company, which equips campsites and holiday villages with WiFi and connected services for their users, rose by 31%, crossing the 4 million euro mark for the first time ( 4.06 million, very precisely).
This semester confirms the ramping up of the new generation of more profitable products. While the company originally offered simple Wi-Fi to campsites and residences, in periodic consumption, for the past few years it has focused its development on services with higher added value, such as connected and subscription services, which secures its income over the long term, generally over three to six years.
Bracelets to open your mobile home
At the end of February, sales related to premium subscription services increased by 39%, to 3.6 million euros, now representing 89% of the group’s overall billings, up 6 points over one year. The turnover achieved in WiFi on subscription increased by 18%, to 2.2 million (62% of the premium) while that of connected services has simply doubled (1.35 million, 38% of the total). These include electronic wristbands to open the lock of your mobile home, alert devices when a water leak is detected on the farm, etc. They have the advantage of being decorrelated from attendance at establishments.
The commercial dynamic is benefiting from sustained demand from operators of campsites and leisure residences in a post-Covid context. The 2022 season could well even be the first, since 2019, to take place under “normal” health conditions. The connected mobile home market is estimated at 500 million euros in recurring revenue per year in Europe.
A rise of nearly 40% in one year on the stock market
For the whole exercise, and taking into account this ” successful first semester », Osmozis is aiming for a sharp increase in turnover, a gross operating surplus (EBITDA) higher than that of the previous financial year (3.2 million euros) and an EBITDA margin on turnover by more than 33%. This should allow a further improvement in cash flow. ” The end of the marketing of the sharing formula associated with periodic consumption will also have a favorable effect on cash flow of approximately 1 million euros per year. “, specifies the company in its press release. All this subject, of course, to a stabilization of the health situation from the spring of this year.
With its rise of 5% on Friday, the Osmozis action brings its progression over one year to nearly 40%.