Tag: Advertising
JCDecaux: wins the advertising contract for Bangalore airport
(CercleFinance.com) – JCDecaux announces that its subsidiary JCDecaux India, 100% owned by JCDecaux, has won the contract for the exclusivity of advertising in the indoor and outdoor spaces of the…
Digital advertising: Orange, Vodafone, Deutsche Telekom and Telefonica join forces to counter Gafam
Telecom rivals Orange, Vodafone, Deutsche Telekom and Telefonica are uniting to resist the dominance of Google, Meta and Amazon in the digital advertising market. © Getty — Carl Court In…
Orange, Deutsche Telekom, Telefónica and Vodafone: the Advertising Empire gets the green light
Alexander Boero February 12, 2023 at 11:30 a.m. 1 © Rawpixel.com / Shutterstock The European Commission has given the green light to the creation of an ad tech joint venture.…
Wrong facts in advertising clip: Google AI error causes share to crash
False facts in promotional clip Google AI bug causes stock to crash 2/9/2023 12:36 p.m In the very first commercial, of all things, the Google chatbot Bard makes a blunder:…
Market: Alphabet misses the consensus, advertising revenues at half mast
(Reuters) – Alphabet reported lower-than-expected quarterly revenue on Thursday as parent Google’s advertising business suffered from the economic slowdown. Alphabet shares, which lost about 40% of their value in 2022,…
Election advertising in Lower Saxony: Greens report fake posters
Election advertising in Lower Saxony Greens file charges for fake posters 2/2/2023, 5:38 p.m At first glance they seem real and yet: Lower Saxony’s Greens have fallen victim to a…
Left hanging by Lula: Scholz’ advertising tour only almost reaches its goal
Left hanging by Lula Scholz’ advertising tour almost reaches its goal From Nadine to Roxel 02/01/2023, 12:50 p.m Three countries in four days: Argentina, Chile, Brazil. Chancellor Olaf Scholz is…
PS5: SIE confirms increased inventory and releases live-action ad featuring Marvel’s Spider-Man 2 to debut 2023
Jim Ryan had confided in the detour of the Consumer Electronics Show 2023 that it would now become easier to get a PlayStation 5. Sony Interactive Entertainment confirms this increase…
Advertising: antitrust action against Google across the Atlantic
The US Department of Justice on Tuesday filed an antitrust lawsuit against Google seeking to break up the internet giant’s lucrative digital ad tech business. Over the past 15 years,…
Mapping, research, online advertising: Apple continues to “silently” improve its competing services to Google
Mathieu Grumiaux January 25, 2023 at 12:20 p.m. 2 © Laurenz Heymann / Unsplash The service activity represents a nice jackpot for the Californian company, and it intends to make…
Invibes Advertising grows by 21% in 2022 – 01/25/2023 at 18:09
(AOF) – Invibes Advertising, an advanced technology company specializing in digital advertising, has announced its 2022 turnover up 21%, to 27.8 million euros. After a third quarter marked by a…
BGH rejects lawsuit: Amazon is not liable for ominous advertising partners
BGH dismisses action Amazon is not liable for ominous advertising partners 01/26/2023, 8:17 p.m Amazon partners can advertise products on their website via so-called affiliate links and receive a commission…