Tag: Advertising
Mapping, research, online advertising: Apple continues to “silently” improve its competing services to Google
Mathieu Grumiaux January 25, 2023 at 12:20 p.m. 2 © Laurenz Heymann / Unsplash The service activity represents a nice jackpot for the Californian company, and it intends to make…
Invibes Advertising grows by 21% in 2022 – 01/25/2023 at 18:09
(AOF) – Invibes Advertising, an advanced technology company specializing in digital advertising, has announced its 2022 turnover up 21%, to 27.8 million euros. After a third quarter marked by a…
BGH rejects lawsuit: Amazon is not liable for ominous advertising partners
BGH dismisses action Amazon is not liable for ominous advertising partners 01/26/2023, 8:17 p.m Amazon partners can advertise products on their website via so-called affiliate links and receive a commission…
Red election advertising – No emperor in sight yet: Coming with the second wave
The LH comes only in the second SPÖ wave. No posters, but bright red advertising motifs. Sustainability is strongly emphasized by the Social Democrats. The FPÖ Carinthia submits its election…
Google attacked by the United States for its monopoly on online advertising
The Department of Justice and eight US states have filed a complaint against Google for violating competition law in the online advertising market. Source: Kai Wenzel via Unsplash Google is…
The US government goes on a crusade against Google’s advertising activity
Although the combined market share of the Google/Meta (Facebook) duopoly fell below the symbolic threshold of 50% in 2022, according to Insider Intelligence, it remains far too high in the…
Lawsuit for unfair competition: US judiciary wants to break up Google’s online advertising market
Unfair competition lawsuit US judiciary wants to break up Google’s online advertising market 01/24/2023 9:22 p.m Google’s market power is well known. The US Department of Justice is now suing…
influencers addicted to hidden advertising
According to a survey by the Repression of Fraud, a majority of influencers, among the most followed in France, practice hidden advertising. Some even promote prohibited practices. Bercy wants to…
Six in ten influencers fail to comply with advertising and consumer rights regulations
Among the influencers “targeted” by the fight against fraud since 2021, 60% do not comply with the rules on advertising. It is the result ofinvestigation of the General Directorate for…
Amazon prepares a cheaper Prime Video formula with advertising
Amazon will launch an Amazon Prime Lite plan in India. It will cost less than the standard subscription, and videos streamed on Prime Video may be interspersed with advertisements. Credit:…
On the loose, Twitter is on sale for brands… who will be entitled to free advertising
Samir Rahmoun January 16, 2023 at 6:55 p.m. 9 © Mario Breda / Shutterstock.com / Clubic.com Twitter has a new idea to attract brands: offer them advertising space in the…
“Blue Monday”, the most depressing day of the year that is really just an advertising concept
For fifteen years, the expression ” Blue Monday “ reappeared in January on social networks and in the media… The “most depressing Monday of the year” falls this year on…